CrazyLabs

“When we first started working with CrazyLabs, we were a small team working on hyper-casual prototypes. Then Flop House came, and it changed a lot for us.”

“We’ve collaborated with many top publishers. CrazyLabs stand out because of their exceptional, fast support while giving us the space to push the boundaries of our creativity and experimentation. Through this approach, we’ve already built two-hit games.”

“When we first joined the Crazy Hub in Vietnam, our team was really small and making hyper-casual games. The Hub gave us a place to work, personal mentorship, market insights and trend analysis. After graduating from the Hub, we created Coffee Mania!”

“Working with Shai and the team was positively challenging, and I’m very happy that the game passed all tests and is set for worldwide release by CrazyLabs”

“This was a great learning experience for me”

“CrazyLabs provided full support and showed me how I can turn my idea to a prolific game. They taught me about the core gameplay loop and the level funnel, they showed me the KPIs I need to aspire to, they helped me adopt a “hyper” way of looking at my game and provided the tools I needed.”

““We’re thrilled to continue our relationship with Crazy Labs on extending Sony Pictures’ brands into mobile game platforms given their massive, immediate audience network,””

“Our studio partnered up with CrazyLabs as they’re the #1 publisher in the simulation genre and are experts at gamifying social trends. Additionally, we truly love their ideation support and supportive feedback, which have been instrumental to the success of our game.  We have an excellent relationship with CrazyLabs, and as a result, we’ve already created three worldwide, top hits in just two years together.”

“In two years, we launched with CrazyLabs two games that generated over 100 million downloads. Most recently, CrazyLabs made our game Dessert DIY available on Nintendo Switch and PlayStation. Growing up, I played games on these consoles, never imagining that one day my own game would be adapted to them. It's truly a dream come true. This is also an incredible opportunity to generate an additional revenue stream and exponentially grow my game’s exposure.”

“CrazyLabs believed in us before the results were even there, and they kept pushing us to make something really top quality. Growing together like this, from hyper-casual to hybrid, this is how a real partnership should feel.”

“Another thing I'm really proud of is how early we jumped into AI. We were very excited about it from the start and CrazyLabs helped us turn that energy into something real. Together we created a strategy that helped us utilize AI into our production pipeline, and because of that, we could move much faster with the same, even higher quality!”

“What stayed with me the most is the partnership. CrazyLabs allocated a dedicated team that worked with us to launch our game and create a successful, profitable Hybrid Casual game.”

“The move into hybrid-casual was a big step. Suddenly we needed to hire the right people to successfully make the change. CrazyLabs helped us identify exactly which roles to hire and supported us financially so we could actually make these hires.”

““The driving force behind Makeup Kit’s stunning success was CrazyLabs’ initial strong trend-based idea, and I’m very thankful for CrazyLabs giving me this idea. Their creative team discovered this makeup trend, and we worked very fast to stay first. CrazyLabs’ provided me with very close support and close cooperation from different teams -first the publishing team, then the product and design team, marketing team, analytics, and QA – and all of these teams worked fast and efficiently to make this hit game”.”

“Besides our close partnership, CrazyLabs' transparent data-driven approach helped put a big focus on the product side and helped us understand the game better and make fast and educated decisions. CrazyLabs' CLIK dashboard enables us to independently review and dive into the players' behavior and create actionable insights to grow the game.”

“Together with CrazyLabs, we went from a simple prototype to a global launch in just about two months! We worked fast and hard to produce a hit. CrazyLabs recognised it and assigned their best people to work side by side with us, including C-level members to lead CoffeeMania from CrazyLabs side.”

“After less than one year of working with CrazyLabs, we’ve already produced a hit game. The biggest contributor to this was the combination of CrazyLabs' incredibly knowledgeable publishing experts, the data from CrazyLabs’ market-leading trend report, and their cutting-edge gaming technology.”

“When we first started working with CrazyLabs, we were a small team working on hyper-casual prototypes. Then Flop House came, and it changed a lot for us. The move into hybrid-casual was a big step. Suddenly we needed to hire the right people to successfully make the change. CrazyLabs helped us identify exactly which roles to hire and supported us financially so we could actually make these hires.e already created three worldwide, top hits in just two years together.”

“Makeup Kit was an amazing collaboration between CrazyLabs' Ideation Team and myself. Their team came up with the game idea, created the initial videos, and tested them, ultimately achieving a low CPI. The first build that I created showed massive potential. We worked closely together to improve the game's KPIs, and as a result, we turned it into a highly profitable game.”

“What sets CrazyLabs apart is its game-testing methodology. Instead of relying only on CPI, they consider various metrics and approach testing with an open mind. Despite Multi Maze initially having a relatively high CPI, they recognized its potential by testing other metrics and even significantly reduced CPI at a later stage.”

“We've had an incredible journey working with CrazyLabs for many years. Through their unique PFA (Publishing for All) program, studios can publish their games under their own name. CrazyLabs handles the publishing process and provides assistance to improve the game's KPIs. As a result, we have greatly benefited by generating a substantial profit through our partnership.”

“We’re very fortunate to work with CrazyLabs for many reasons – one of their leading strengths is the Creative Ideation team that gives you a game idea on a silver platter that’s backed by rigorous internal data. This is the second hit game idea that CrazyLabs gave us after DIY Makeup, and we were lucky enough to be chosen given our high production value capacities.”

“Publishing  Soap Cutting and becoming the no. 1 free game on Christmas Eve is an extraordinary achievement – all thanks to our publishers Crazy Labs . It has been a fantastic experience working with them, and we thank their amazing team of professionals for getting us to the top! They are absolute rock stars and we have learned a LOT from them.”

“We met at CrazyHubs Istanbul as two individual developers and founded our studio, Crinkle Games, within the Hub. The experience and training provided by CrazyLabs during the program were crucial and played a key role in the success and launch of our hit game, DIY Paper Doll.”

“Together we carefully measured the results and optimized the new addition, which resulted in exponential growth.”