Listen Labs

“"If we were to do this manually with our own team, that would be a whole research workforce of about 10 to 20 people to keep up with what we do. Even then, 10 to 20 people wouldn't be able to give us insights every night," Pasha said.”

“"Getting them to interact and see each other's faces on the feed really drove our learnings and got us to where we are now," Pennie said. "One of the most pivotal product insights we had did come from Listen."”

“"We're an early stage company. When it comes to ROI, for us, it's really about how much does something enable us to get to product market fit faster," Pasha said. "It's very much a startup hack for us to understand users better than anyone else."”

““But having these follow-ups with the customers after they’ve gotten to buy is incredibly impactful for our business.””

““It’s no longer just the loudest voice in the room running away with what they think the promotion should be,””

““It was amazing because it correlated back to the findings that our team had already gotten over a longer period,””

““I thought Listen Labs was great because the AI can hear what the kid is saying and ask follow-up questions,””

““These types of insights have been previously unattainable for smaller companies like us that don’t have a massive budget,””

““The partnership that Listen Labs provided us has been exceptional,””

““Listen has enabled more empathy for our users. We can cover and understand a lot more ground than we would have otherwise had a chance to.””

““This is going to be the standard of how we run research and how we really connect with our customers to get this level of insight,””

““For half the cost, we can have five times as many responses on all of the research that we run,” Brian said. “Not to mention that we’re getting the results turned around and analyzed in about a tenth of the time.””

““Our customers have the answers, and listening to them is really the key to unlocking the next phases of growth and innovation for the company.””

““Research can be a lot of manual work.” she said, “I feel like Listen lets me focus more of my time on strategic work, talking to the customers. The bonus is it brings a little bit of the fun and joy back to my work.””

““Our leadership team was very thrilled at both the speed and the scale that Listen enabled,” Romani said.”

““I am not only able to scale the why, but also enable inclusivity,” Romani said. “Our customers are able to answer in a mode of their choice — whether it’s through a video, whether it’s through text, whether it’s through voice — in a language of their choice. And at a time that works for them, unlike the traditional qualitative research where people are boxed in a certain time and the date.””

““I can reach out to hundreds of users at one third of the cost.””

““I’m very regularly pointing folks that I don’t have time to own a study for to Listen Labs,” Leibrock said. “It’s something that I have confidence they’ll be able to figure out how to use, have a good experience with, get good quality insights from.””

““Think about it as 100 studies for the price, at least in terms of time, of five or six. Our researchers’ time is one of the scarcest commodities. So if we can take the same person’s research skills and insights and quickly scale that up in terms of the scope, that’s very valuable.””

““The crux of it was context switching: people not wanting to go back and forth between their code editor and the terminal,” Leibrock said. “That enabled the team to make the right move to extension for VS Code.””

““You could cut that in half, or cut it by a third, just by having the technology to break down barriers and enable us to do what we do best as researchers.””

““Working with the Listen team has been incredible. Everybody cares so deeply about what they do… and I think that’s such a great match for us and our story.””

““We can get clients the answers their internal stakeholders need in days or weeks rather than months. It has created a completely different kind of research experience.””

““Listen creates a type of scale that is very, very difficult, if not completely impossible, to recreate with traditional methodologies.””

““If you see a button that says ‘Add funding source,’ you might not know what that is, and using the app will be harder. Whereas, if you see ‘Add payment method,’ you know what that is, and the experience is smooth.””