Tealium

““If you are using the right use cases, content and technology, you will create value for your customer – be there at the right moment for them,””

““My challenge was to maximize the use of our data ecosystem, a data layer of 200 variables from ten websites and two mobile applications, to better optimize targeting efforts.””

““If I am not there exactly at the right moment, I am not going to be there at all,””

““Tealium’s CDP was the lynchpin in our digital cross-sell data strategy, enabling us to transform complex policyholder data into actionable insights. It’s not just about having data; it’s about making that data work for you in real-time. With Tealium, we’ve been able to deliver a more personalized, responsive customer experience that has significantly enhanced our cross-selling efforts.””

“Our collaboration with Tealium and Mr Apple enabled us to fully realise the value of a data-driven approach, transforming first-party data into actionable insights for real-time engagement. With Stitch’s hands-on expertise, Mr Apple was able to deploy innovative e-commerce strategies and targeted promotions, enhancing consumer reach and driving revenue growth. Together, we’re pioneering new growth avenues in the primary industry export market, ensuring Mr Apple’s continued success in an ever-competitive global landscape.”

“Tealium, and the use of consumer data, is central to our global marketing strategy. We are seeing positive signs of success with e-commerce and some of our direct-to-consumer initiatives in key markets, such as India.”

“Tealium has been an outstanding partner with the Morgan Automotive Group as we seek to deliver the best customer experience, reduce advertising waste, and generate new revenue streams from our first-party data.”

“Tealium provides the technology and best practice to democratise data which allows us to focus on guiding clients to best leverage it.”

“For the past five years, Tealium has allowed us to maximise value from client investment as it plugs into pretty much every marketing cloud, arguably making those tools better through the data it provides.”

“Tealium has accelerated L’Oréal’s first-mover advantage by decoding data-driven digital transformation to reinvent the future of beauty. Central to our digital transformation agenda is delivering trusted digital experiences that consistently exceed customer expectations. As the mainstay of our marketing intelligence, Tealium has empowered L’Oréal to transform into a digital-first company that prioritises trust and transparency throughout the retail beauty experience. In turn, L’Oréal can look to the future with confidence as we reap the rewards of data-driven innovation in a Web 3.0 era.”

“Now we’re fully compliant with cookie consent guidance in France, and able to use first-party data more effectively. This swift turnaround was only possible through the strong support we received from Tealium and Didomi, as well as the easy integration between the two systems. That support and simple integration turned what could have been an onerous task into a pain-free and quick implementation.”

“Lefebvre Dalloz takes data regulation and user consent very seriously. To uphold our exacting standards around data compliance and meet new French guidelines on cookie consent, we needed to work swiftly to transform our data collection and consent tools across numerous websites. Working with Tealium enabled us to replace the previous patchwork of tag management tools in record time, while simultaneously improving our data management system so we can make the most of the data our clients share with us.”

“The success we’ve seen simply couldn’t have been achieved without the hightouch support we received from the Tealium team — from implementation and onboarding, through to fortnightly strategic counsel. They truly feel like an extension of our internal data analytics and marketing teams.”

“The use of data to analyse taste is a complex challenge. It needs to sit alongside understanding behaviour, and with Tealium AudienceStream, Thomas Sabo was able to drive loyalty — and sales — with customers in one of the most turbulent years in retail history. It’s also setting the company up for success for whatever comes next”

“Tealium enables us to efficiently implement new use cases quickly and helps us to grow professionally with future needs. The great support within the proof-of-concept phase, especially the hands-on approach, enabled us to be in time & budget and built a solid fundament of a trustful partnership.”

“The email marketing automation campaign for our JAKO-O brand was a key indicator of success for our partnership with Tealium. The results generated by Tealium really speak for themselves, with our conversion rate rising by 81% and click rate increasing by 27% once we optimised the Customer Data Platform. This use-case demonstrates the rewards that the HABA FAMILYGROUP can reap, as we continue to uplevel our personalised marketing output.”

“We really see that it’s bringing people together. Teams that were not working so close together before, now that they have this common data source, they are more aligned.”

“This helps us learn what might be the best picture or the best call to action to really engage an audience and get our CTRs higher, and of course, our conversions higher.”

“For a retargeting funnel, we had 1,000 different combinations live testing for each audience,”

“We have one set up. We have one feed. We make all the adjustments there. We do not have to work that often with a creative designer anymore to have 500 combinations done. So that makes our lives easier, and maybe even reduces the long-term costs for a graphic designer,”

“It eases the work of the campaign manager. You can focus on optimizing instead of setting up the targeting because this is all now done in the CDP,”

“Tealium came alongside us, offering solutions time and time again. At the end, we got to a solution that was going to work. We’ve implemented TiQ across 11 wholly-owned brands.”

“As a team, we always strive to make the property experience more seamless for both consumers and real estate agents. Partnering with Tealium has allowed us to turn consumer data into real-time personalised experiences at scale. This strategic alignment has not only scaled our approach but also provided us with deeper insights and more effective marketing strategies, driving significant growth and innovation across REA Group.”

“Tealium has helped us turn data into real-time action. We’ve moved from siloed systems and manual processes to a connected ecosystem where teams across the business can personalise experiences at speed and scale—all while staying compliant and building trust with our customers.”

“Tealium’s solution has enabled us to find these insights and build targeted audiences. Each audience now receives a more personalised customer experience. Improved campaign performance has also led to a marked increase in revenue streams. The results we’ve seen since using Tealium have secured data a central role in Rakuten moving forwards.”